Join Us for the Alsum Farms & Produce 50th Anniversary Community Celebration, Tater Trot 5k/2 Mile Walk & Tours on August 11 & 12, 2023

Alsum Farms & Produce Drone View

Alsum Farms & Produce, a leading fresh market grower, packer, and shipper of Wisconsin Healthy Grown® potatoes, pumpkins, onions, and wholesaler of fresh, quality produce, celebrates 50 years in business in 2023.

To celebrate we invite growers, industry friends and the public to join us Friday, August 11th for plant tours and Saturday, August 12th for a community celebration, Tater Trot 5k and 2-mile run/walk, and tour of Alsum Farms potato and pumpkin farms in Grand Marsh, Wis.

Friday, August 11, 2023 – Plant Tours at 8, 9:30 & 11 a.m. at Alsum Farms & Produce, Friesland, WI

On Friday, August 11 a guided tour of Alsum Farms & Produce’s production facility is free and open to the public. Registration is required to join one of the tours that begin at 8:00 a.m., 9:30 a.m. and 11:00 a.m. To sign up for the plant tour, contact Ross at or 920-348-6702. Please indicate the tour time desired and the number of attendees. For the tour, attendees must wear closed toe shoes and no jewelry, please. Dress accordingly as the production facility is 45°F. Following each plant tour, cake and refreshments will be served.

Saturday, August 12, 2023 – Alsum Farms & Produce 50th Anniversary Community Celebration 8:30 to 11 a.m., Friesland, WI

The Alsum Farms & Produce 50th anniversary community celebration continues Saturday, August 12 with Alsum’s 6th Annual Tater Trot 5k Family Run and 2-Mile Walk. All are welcome to shop at the farm fresh produce market, stroll through vendor and educational booths, and enjoy a brat and a Pepsi from the 95.3 WBEV Beaver Dam radio station at the Friesland-based location. This event hosts runners, walkers, and community enthusiasts with funds raised benefiting local FFA Chapters.

Recognition & Reflections Program at 10:30 a.m. led by The Alsum Family

After the run/walk concludes at 10:30 a.m. Larry Alsum, president & CEO of Alsum Farms & Produce will lead a short program of reflection to recognize Founder Glenn Alsum’s family as well as grower and industry partners who have been integral in Alsum’s success over the past five decades.

Saturday, August 12 – 11 a.m. to 2:30 p.m. – Tour of the Alsum Potato and Pumpkin Farms in Grand Marsh, WI

Finally, after the recognition program concludes, Larry Alsum will lead a tour of the Alsum potato and pumpkin farms in Grand Marsh will be offered to see potato harvest firsthand and view the pumpkin fields. A coach bus will depart at 11 a.m. and return at 2:30 p.m. to Alsum Farms & Produce in Friesland. The bus is limited to 50 people, on a first-come basis, however, you are welcome to drive to the Grand Marsh farm to join the farm tour. The tour is free of charge. Registration is required. To sign up for the Alsum Farms potato and pumpkin farm tour, contact Ross at or 920-348-6702. Please indicate how many will be attending and if you are riding the bus or driving separately.

The Grand Marsh farm tour route will be:

11 a.m. – Depart Alsum Farms & Produce, Friesland, WI

Noon – Arrive at Alsum Farms pumpkin farm on 5th Ave, Grand Marsh, Wis. We will then drive to fields along Dyke Road and stop for field tours. Approximately 45 minutes.

12:50 p.m. – Drive to Alsum Farms potato farm for tour, 813 County Road E, Adams, Wis.

1:30 p.m. – Departure

Registration for the Tater Trot 5k and 2-mile walk on Saturday, August 12, is open from 7:30 to 8:45 a.m. The free Kids Fun Run race will start at 8:55 a.m. and the 5K and 2-mile walk starts at 9 a.m.

August 12 Event Schedule includes:

Alsum Farms & Produce is located at N9083 County Road EF, Friesland, Wisconsin (if using GPS, use Cambria, WI 53923).

This Alsum community event celebrates the company’s 50 years in business of providing quality potatoes, onions, and farm fresh produce, and showcases the spud’s healthy halo. The year-long 50th anniversary theme “Growing Goodness” speaks to how Alsum Farms & Produce has enriched the lives of associates, customers, and consumers over the past five decades.

For 50 years, Alsum Farms & Produce has been a leading grower and shipper of locally grown potatoes and onions and provider of fresh, quality produce. To learn more about Alsum Farms & Produce, its full line of products or for delicious potato recipes, visit

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About Alsum Farms & Produce

Alsum Farms & Produce, Inc., is a grower and shipper of potatoes and pumpkins, re-packer of onions and a wholesale distributor of a full line of fresh fruits and vegetables. Headquartered in Friesland, Wisconsin, Alsum Farms is also a member of the eco-friendly Wisconsin Healthy Grown® Program.